How Marketing Agencies Go Mobile - MMGY Barbados Food Wine and Rum
Mobile expertise is a 'must-have.' Moblico helped us jump in ahead of our competition with a suite of tools and a platform that we could innovate with. Moblico understands our vision and was willing to adapt the tools they had to the needs of MMG’s projects and clients
Lucas Cobb, Project Management Director at MMGY
Solution:
MMGY engaged Barbados Food Wine and Rum attendees in a rich interactive mobile experience. Festival attendees had one touch access to the schedule of events, purchasing tickets, maps, chef bios and more.
Results:
A full service mobile web and iPhone experience for festival attendees
10-15% of traffic to MMGY’s website is through mobile
457 iPhone application downloads for the Nov18-21 event
Key Contact, Content and Feature Management Tools Used in This Solution