The Moblico app and supporting technology is an extremely exciting service offering for us. The phone application provides a level of personalization and interaction between us, advertisers, the community and listeners that was not previously possible.
Jeff Montgomery, Vice President of Union Broadcasting 810 Radio
Solution:
810 Radio Mobile closes the gap between the station, advertisers and listeners with an integrated mobile audio stream. Interactive features include; line up, podcasts, deals and contact the show.
Results:
Created for iPhone, Android and Blackberry
Over 43K mobile listener base
Over 35% opt-in rate for text and email
Contributing to new reoccurring digital ad revenue
Key Contact, Content and Feature Management Tools Used in This Solution